Hulu Launches Tumblr-Powered Search Engine for GIFs

TechCrunch: Hulu is launching its own tool for fans of GIFs, with the debut of its own GIF search engine powered by Tumblr. The new site, dubbed “The Perfect GIF,” isn’t just a standard Tumblr blog, however, but more of customized Tumblr experience where you can search for and discover TV-related GIFs by tag, show, reaction or action involved.