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Blog.Viacom: What is working for Viacom like? According to undergraduate students from across the country, it’s pretty awesome. For the first time, employer-branding leader Universum has listed Viacom among its Top 100 Most Attractive Employers in the United States. The rankings are based on Universum’s survey of more than 81,000 undergraduates. Viacom has received write-in votes on the survey for several years, becoming a consistent enough presence that Universum approached the company to request their official participation in the annual accounting.