New York Times Says Media’s Future Is Virtual Reality

WWD: Video, both scripted and unscripted, is the focus for media companies old and new in 2015. At its NewFront presentation, the New York Times unveiled a slate of new programs, as well as the introduction of a virtual reality video, which it is calling “the future” of media. New York Times Magazine editor in chief Jake Silverstein unveiled a virtual reality film called “Walking the City,” which glimpsed a behind-the-scenes look at the making of the magazine’s recent cover, and it included an aerial shot from a helicopter flying above a Times-commissioned Flatiron District art installation.