News Corp to Embrace ‘Weird,’ BuzzFeed-Style Videos

Quartz: At News Corp.’s NewFront presentation to advertisers, the company showcased a number of new video initiatives. One that really stood out was called IAF, or Internet Action Force, which promotional materials described as “the world’s first rapid-response team of highly trained, socially awkward digital nerds,” who are charged with surfacing and creating the “web’s weirdest” content. The initiative falls under the remit of New York Post CEO and publisher Jesse Angelo.