MediaPost: CNN is positioning itself this upfront season as a news channel on the rise, but one that is going beyond news programming to broaden its audience. To deliver this message at the Turner upfront in New York, the company brought out the newsman who more than anyone else is the face of CNN these days: Anderson Cooper. “Today, CNN is about breaking news — it’s about big events and investigative journalism,” Cooper said. “But we’re also about original series, documentaries and feature-length films.”