MediaPost: Ever since its spinoff by Time Warner last year, Time Inc. has worked steadily to diversify its online offerings through acquisitions and partnerships. The latest purchase is FanSided, a network of over 300 websites and online communities centered on sports, entertainment and lifestyle content. FanSided will be integrated with Sports Illustrated, expanding its local sports coverage and increasing its reach among millennial readers. In addition to the websites, FanSided also publishes content through its mobile app and personalized email newsletters. Mobile now contributes over half of the network’s total traffic.