WorldScreen: According to PwC’s Global Entertainment and Media Outlook 2015-2019, the so-called “divide” between digital and traditional media has become irrelevant in the minds and spending habits of consumers, as global E&M spending is set to reach $771 billion by 2019. The report provides an in-depth five-year outlook for global consumer spending and advertising revenues directly related to entertainment and media content. Even though global revenue from digital media is expected to generate stronger growth, non-digital media is still projected to be the significant contributor of global consumer revenues in 2019.