Variety: Gold Derby, a website dedicated to predicting the winners at major entertainment awards shows, has been acquired by Variety parent company Penske Media. PMC will look to its new acquisition to enhance the awards coverage of the multiple news brands it already owns, as well as explore opportunities to integrate its prediction technologies across its consumer and trade properties. All employees of Gold Derby will come to PMC as part of the deal, including founder Tom O’Neil, who will continue as president and editor-in-chief of the website.