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Advertising Age: Google’s not the only company changing its logo this week. Verizon is also adopting a new look. The company has launched the change internally and is expected to publicly announce it Thursday. Verizon said that design agency Pentagram created the new logo. Landor Associates crafted the old Verizon logo back in 2000, when Verizon Communications was formed after the merger of Bell Atlantic and GTE Corp.