Twitter Unveils App to Help Celebrities Interact with Fans

TechCrunch: Twitter has never forgotten the power that its influencers possess, though they often haven’t utilized their sway as successfully as they could. Twitter is now looking to give its A-list celebrities better tools to show their fans love while conveying their own #personalbrands on the site. With its new app, Twitter is making it easier for the Kardashians and Biebers of the world to interact with fans, while also giving the average user a way more attractive means of seeing celebrity/user interactions.