CBS Super Bowl Sets Record in Streaming, Not TV

MediaPost: The high-profile on-field talent wasn’t enough for a Super Bowl television record for CBS. The game pulled in 111.9 million Nielsen viewers, down 2 percent from 2015. However, CBS said streaming Super Bowl 50 on laptops, desktops, tablets, connected TV devices and mobile phones pulled in an average minute audience of 1.4 million. CBS also took in 3.96 million unique viewers, higher than a year ago.