BuzzFeed Releases Video App to Spur Sharing by Fans

TheWrap: BuzzFeed has unveiled its first video app, aiming to spur more sharing by diehard fans of its exploding video content and to test days-long exclusives on some of the videos it creates and owns in house. CEO Jonah Peretti debuted the app at the Mobile World Congress trade show in Barcelona, in a presentation that stressed how the company aims to capitalize on the convergence of mobile behavior, social sharing and the popularity of online video.