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eMarketer: Despite Twitter’s efforts to get more people to use the platform through features like Moments, user growth seems to have come to a near standstill. As a result, in its latest ad spending and usage forecasts, eMarketer has lowered its growth projections for Twitter’s ad revenues. This year, eMarketer expects Twitter to generate $2.61 billion in worldwide ad revenues, smaller than the $2.95 eMarketer predicted in Q3 2015.