Forbes: 70 Percent of Our Ad Revenue is From Digital

Talking Biz News: Forbes Media is one of the first media organizations to experiment with native advertising – so early into the game, in fact, that CEO Mike Perlis believes “native advertising” didn’t exist as a term. Its product, Brandvoice, has to date seen over 8 thousand posts by sponsors, and total page views of over 63 million. Perlis said the brand now sees 70 percent of its advertising revenue coming from its digital properties.