Pinterest in Talks to Acquire Deep-Linking Startup URX

Re/code: Pinterest is said to be in talks to bring on staff from mobile startup URX. The potential tie-up would mainly take the form of a talent acquisition, or an “acqui-hire,” though one source said URX investors may receive some Pinterest stock in the deal. URX was one of the more prominent startups working on deep linking, a technology that lets apps to talk to each other so users can tap from inside one app to access a specific point inside another.