Facebook Enjoys ‘Nearly Two Viacoms of Ad Revenue’

Guardian: Television execs have cause to be scared: though they’ve survived at least eight years of predicted doom, billions in ad money has disappeared, ratings have dwindled and new power players have emerged from unexpected corners. While the old guard has struggled on, Facebook and Google have risen. “Facebook added nearly two Viacoms of ad revenue last quarter,” tweeted Rich Greenfield, an analyst with the financial firm BTIG.