Conde Nast, Pitchfork to Launch ‘Magazine’ on Spotify

WWD: Conde Nast Traveler and its newly acquired sibling site Pitchfork have teamed up on what it is calling a “musical magazine” for Spotify users. The Pitchfork-curated playlist will be digitally linked to pages from Traveler’s summer issue, which will live on Spotify. While it sounds sort of like a slideshow with music, the point of the experiment is to reach millennials on mobile devices.