Snapchat Redo Shifts Attention to Media Channels

Bloomberg: Snapchat is redesigning its app to make its media partners’ channels more appealing to click on, in a move that may draw more advertising revenue. The channels, known as Discover, are like mini mobile magazines on Snapchat run by media partners, including BuzzFeed and Time Inc.’s People magazine. The startup slots ads between the stories people can swipe through.