Viacom Snores, News Soars in Cable-TV Ratings

USA Today: Cable networks continued their ratings descent in the first half of 2016, and the biggest losers were those targeting fickle younger viewers. Those younger audiences are more readily watching on their phones or online, and are less likely to subscribe to expensive cable packages. All of Viacom’s adult networks are down among young viewers, including Comedy Central and BET. Apart from news and sports, “there’s not that urgency anymore to watch live.”