Comcast’s Roberts Preps ‘Netflix Killer’ for Olympics

Bloomberg: NBC parent Comcast plans to use the Olympics to harness the full power of the X1, a tool the company has been developing for cable customers. The X1 — a black box with a voice-controlled remote — can be used by subscribers to search by Olympic event, athlete or country. It lies at the heart of Comcast’s strategy to keep cable subscribers from cutting the cord for online alternatives like Netflix.