Vice CEO Explains Company Strategy in Talk at Cannes

Hollywood Reporter: After announcing that Viceland is expanding to 44 countries, Vice CEO Shane Smith on Thursday took to the stage at Cannes Lions advertising festival in France to explain the company’s strategy alongside the channel’s co-president Spike Jonze. “We’re making 7,000 pieces of content a day, not just for TV,” Smith said of the brand’s major content push to dominate across media.