Hearst Extends Cosmopolitan Brand to New Automobile

News Release: SEAT and Hearst Magazines International have partnered to create a special limited edition of the Mii, the carmaker’s urban utility vehicle. The new Mii by Cosmopolitan is being co-created by SEAT designers with Cosmopolitan editors and readers. The new car will be revealed on Sept. 15 in London at Cosmopolitan’s #FashFest, the five-day consumer-focused festival of fashion.