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Bloomberg Pursuits: Strauss Zelnick, the head of Zelnick Media Capital and the chairman of video game maker Take-Two Interactive, once ran 20th Century Fox, a job he got when he was 32 years old. Now 58, he seems to be Benjamin Button-ing himself through exercise. The Program, an invitation-only, underwritten-by-Zelnick regimen, has an Instagram account (@the_programnyc), which helps extend its reputation beyond Manhattan.