Comcast: NBC Has Sold $1.2 Billion in Ads for Rio Olympics

Reuters: NBC has sold $1.2 billion in advertising for the Summer Olympics in Rio de Janeiro, the network said on the eve of a rare Games where some of the most high-profile contests will air live in prime time for U.S. audiences. The official U.S. broadcaster of the Games is selling ads at a quicker pace than the London Olympics in 2012.