Alibaba Digital Ad Revenues Forecast to Hit $6.5 Billion

eMarketer: Alibaba’s net digital display ad revenues will reach $6.50 billion this year, eMarketer forecasts, representing growth of 34.1 percent — faster than 2014’s 26.1 percent growth rate. Growth is expected to accelerate further next year, to more than 35 percent, as ad revenues approach $9 billion.