Bloomberg Hires Exec to Run New B-to-B Marketing Group

Wall Street Journal: Bloomberg Media is launching a business-to-business marketing services group to be led by new hire Steven Feuling. The company hired Feuling, who was most recently U.S. CEO of media agency Vizeum, to oversee and grow a team that will help b-to-b advertisers create marketing strategies and content for Bloomberg outlets, as well as media properties beyond Bloomberg.