Report: US Mobile Ad Spending Up 89% in First Half of 2016

Financial Times: Spending on mobile advertising in the US soared 89 percent to $15.5 billion in the first half of the year, taking up nearly half of online ad budgets. Mobile makes up 47 percent of all online ad expenditures — far surpassing the 19 percent share taken by banner ads, according to a report from the Interactive Advertising Bureau and PwC.