Viacom’s Bakish Aims to Fix ‘Mistake’ in US Strategy at MTV

TheWrap: Good news for those who want their MTV the way it used to be, with actual music: parent company Viacom does too. Viacom acting president and CEO Robert Bakish acknowledged flaws in the recent programming strategy of MTV, Viacom’s erstwhile flagship. “On the U.S. side, they strayed a little bit away from music,” Bakish said. “That was a mistake.”