Cheddar Financial News Offers Video Clips to TV Stations

Poynter: A new initiative, called Cheddar Local, offers TV stations one- to two-minute market updates each day on a taped and live basis. It’s a win-win for both parties: Cheddar gets exposure to large audiences in local news markets, and local TV stations get high-end business and tech coverage from the heart of the New York Stock Exchange.