Conde Nast Media Journo Readies Book on Ad ‘Frenemies’

Media Village: Ken Auletta: “In my new book, ‘Frenemies,’ I attempt to step into the shoes of a range of important protagonists in the business, including WPP’s Martin Sorrell. Ultimately, I try to tell a story of a world whose fate hangs in the balance, and why that fate matters to us all.”