Nielsen Delays Report on Super Bowl Viewership

Sports Business Journal: We won’t learn the ratings for the Super Bowl until Tuesday morning, an extraordinary delay that has led to speculation the final viewership could drop significantly. “You all know if it takes too long, they’re scrambling to figure out how to make it look better. Never good when it takes long. “If it’s a boffo number, you get it out immediately then add to that number as day goes on.”