Snap Eyes 50% Revenue Growth for Many Years

AdExchanger: After revamping its self-serve advertising platform, Snap said it is now in a position to drive multiple years of more than 50% revenue growth. Over the course of two years, Snap went from 90% managed service to 90% self-service and started 2020 with the majority of its revenue coming from direct response advertisers. “Our team remains uncompromisingly focused on building a platform that works for advertisers of all types and sizes.”