Bloomberg: The National Football League’s streaming experiment with Yahoo drew far fewer viewers than a typical top-rated national broadcast, as the league attempted to adjust to changes in media-watching habits. The web portal attracted 15.2 million unique viewers in a game Sunday between the Buffalo Bills and the Jacksonville Jaguars. That works out to an average of about 2.4 million viewers in any given minute over the course of the three-hour, 15-minute contest. By comparison, NBC’s Sunday Night Football averaged 24.1 million viewers through its first seven telecasts this season.