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New York Post: Meredith is looking to sweeten the pot to complete a $2.4 billion merger with Media General and thwart a rival offer from Nexstar Broadcasting Group. Although it is technically getting acquired, Meredith, under CEO Steve Lacy, is considering a role reversal, whereby it would kick in cash to win the support of Media General’s board. “A new deal needs stock value and cash to go the other way.”