Study: Print News Media Outdo Digital on Facebook

TheDrum: Print-focused U.S. news outlets out-performed online exclusive sites on Facebook, according to a study from Engagement Labs. It reasoned that “articles on Facebook have a longer shelf-life with the trending news section and popular news items staying at the top of users’ news feeds,” more suitable for the lengthier reads found in print. The Houston Chronicle was the best performer, followed by the New York Daily News, Business Insider, the Guardian and USA Today.