New York Post’s Keith Kelly Talks State of Media Biz

Daily Front Row: “The big question is, Can content actually be made to pay? A recent survey says that 49 percent of people get their news from 10 news sites, and one of them was msn.com, which I assume is just a default browser. What that says is an extremely small number of people are making money on digital content, unfortunately. The problem is that banner ads are extremely ineffective, and their value is dropping every year.”