Report: Print to Digital Shift is Moving Into ‘Hyper-Speed’

Folio: Print isn’t dying; it’s just taking a back seat. While digital, data, and events will take a dominant role in the revenue mix for B2B media companies over the next five years, print will endure as a significant component in a multi-channel distribution plan, according to a new survey conducted by Connectiv. “Our study gives a clear indication that the shift from print to digital will move into hyper-speed over the next few years.”