Associated Press: Meredith said it has compiled an unmatched database of 100 million women with an average of 800 data points for each one. That’s detailed information on about three-quarters of American homeowners, which helps the company cross-market its products. “If you’re interested in food we might say, ‘What do you think of Rachael Ray?’ or, ‘What do you think of Eating Well?’ If it’s really that you’re into decorating, we might offer you Traditional Home or Martha Stewart.”