Scripps Seeks Youth in Deal to Buy Satirical Site Cracked

Reuters: E.W. Scripps has acquired Cracked for $39 million, marking the latest example of a traditional media company buying a satirical digital group to appeal to younger viewers. The acquisition marks the latest effort by Scripps, which has 33 local television and 34 radio stations across the country, to ramp up its digital offering to appeal to millennials. In 2013, Scripps bought Newsy, a digital video news service.