Verizon, Hearst Unveil Strategy for RatedRed, Seriously

VideoInk: Verizon and Hearst have unveiled the strategy for RatedRed.com and Seriously.TV, as well as the 20+ employees that have been hired to operate and serve as on-air talent for the streaming brands. Hearst‘s Neeraj Khemiani and Verizon’s Shawn Strickland, are laser focused on scaling the two brands under the joint unit they formed — Verizon Hearst Media Partners — by building a centralized team on product and development.