BuzzFeed in Video Push for Entertainment — Not News

CNNMoney: The business proposition of BuzzFeed’s journalism is increasingly in question, according to several current employees and sources with knowledge of the company’s plans. BuzzFeed is increasingly staking its future on video, where entertainment is top priority. At the beginning of 2015, video accounted for 15 percent of the company’s revenues. Today, it’s approaching 50 percent, according to a company spokesperson.