Vice TV Channel Barely Registers Audience in UK Debut

Business Insider: Viceland made a very quiet start to life on British television. Vice’s television channel launched on slot 153 on Sky late Monday morning. The ratings figures show that Viceland had a 0% share of 16 to 34 year olds between 8 p.m. and 2 a.m. This is Vice’s heartland millennial audience.