NBC Launches ‘Tonight Show with Jimmy Fallon’ on Snapchat

Variety: Every time Jimmy Fallon and Justin Timberlake get together to sing with comedic flair on NBC’s “Tonight Show,” the video is everywhere you look on social media the next day. But if you’re not on Snapchat, you will miss their latest collaboration. That’s because a four-minute performance of songs they improvised based on fictional title submissions from Snapchat users is exclusive to that fast-growing social platform.