Comcast’s NBCU Inks Deal to Sell Ads on Apple News App

MarketWatch: Apple is outsourcing ad sales for Apple News to NBCUniversal. As part of a new partnership between the two companies, NBCUniversal will be able to sell ads across Apple News in the U.S. starting in 2017. NBCU will be the only company that can sell ad inventory that has historically been controlled by Apple, such as ad units that appear between stories or ads within search results on the mobile app.