YouTube Touts Video Stars in Multimedia Ad Campaign

Wall Street Journal: Last year, YouTube pleased many a web video creator and ad buyer by running a national ad campaign promoting some of its biggest stars. And this year, with the digital NewFronts right around the corner, the web video giant is back at it. The latest YouTube talent campaign kicks off Monday and will feature three top YouTube performers, including Grace Helbig, who recently debuted a new talk show on the E! network.