WWD: Hearst is in the process of developing a new product with Snapchat. Luke Crisell, who was hired by Hearst’s digital arm about six month ago to work on special projects, heads up the project. Crisell is said to bring an e-commerce element to the Hearst-Snapchat product, sources say. Hearst declined to provide color on its partnership with Snapchat. But if there is any question about the company’s interest in the social media firm, one need look no further than Cannes Lions when Cosmopolitan editor in chief Joanna Coles interviewed Snapchat CEO Evan Spiegel in June.