Disney to Punt Hulu’s Annual Ads for Super Bowl

Adweek: Hulu is the latest longtime Super Bowl advertiser that has opted to stay on the sidelines for the 2021 game. After four consecutive years of Super Bowl ads, the streaming service will not run a standalone spot during Super Bowl 55. However, the brand will appear in some form during the big game as part of an ad for the Disney Bundle, which includes Disney+, ESPN+ and Hulu.