Gannett Inks Local Business Ad Pact with Snapchat

USA Today: Gannett said it has reached a deal with the owner of Snapchat to sell advertisements on the social messaging app. Gannett, which owns USA Today and more than 250 other daily publications as well as hundreds of weeklies, reached the deal with Snapchat parent company, Snap, to sell the ads to its local business clients. The move comes as Gannett continues what it has described as a digital transformation of its business.